Question : 31. What process describes the use of social influence to : 1182044

 

 

31. What process describes the use of social influence to cause other people to change their attitudes and behavior?

a) enticement

b) persuasion

c) conversion

d) affectance

32. Central route is to peripheral route as ________.

a) careful is to superficial

b) superficial is to careful

c) right is to wrong

d) error is to correct

33. A local car insurance company advertises their products with television commercials. During those spots, there are flashy lights, attractive dancers wearing skin-tight outfits, and local celebrities talking about how they have that company’s insurance. The advertisement does not, however, mention any of the features or costs associated with the product. This company is attempting to earn customers through which path of processing?

a) central-route

b) tertiary-route

c) secondary-route

d) peripheral-route

34. When George Bush said, “Everything in Iraq is going as planned. Trust me, I am the president,” he was using what form of the elaboration likelihood model?

a) under-route processing

b) peripheral route processing

c) central-route processing

d) classic-route processing

35. The advice to “keep it simple stupid” suggests that political and other messages should be simple so that the audience will understand the content without distractions. This is an example of which type of processing suggested by the elaboration likelihood model?

a) under-route processing

b) peripheral-route processing

c) central-route processing

d) classic-route processing

36. Which of the following statements about persuasion is correct?

a) Fast speakers are less persuasive than slow speakers.

b) Arousal of strong emotions, such as fear, is not persuasive if the message includes specific advice about how to produce a positive outcome.

c) People with high self-esteem are more susceptible to persuasion.

d) People who are perceived as honest are more persuasive.

37. Which communicator would likely be the most persuasive?

a) an attractive person who is an expert

b) a moderately attractive person who is an expert

c) an attractive person who has moderate expertise

d) a moderately attractive person who has moderate expertise

38. What is the relationship between expertise and persuasion?

a) Expertise has no effect on persuasion.

b) Nonexperts tend to be the most persuasive.

c) Greater expertise leads to greater persuasion.

d) Communicators with moderate expertise are the most persuasive.

39. Due to the mere exposure effect, people often develop ________ attitudes about something through the ________ route.

a) positive; central

b) negative; central

c) positive; peripheral

d) negative; peripheral

40. Social cognitive neuroscience __________.

a) attempts to understand social cognition by specifying the underlying mental events and their roots in the brain

b) is an oxymoron, because it is impossible to study both a mental and physiological phenomenon simultaneously

c) has demonstrated conclusively that our psychological and physiological processes function independently of each other

d) is a field that has yet to garner any real attention in the scientific community

 

 

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more