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Question : 121.Many firms pursuing a(n) _____ strategy an international scale will : 1299513

Economics

 

121.Many firms pursuing a(n) _____ strategy on an international scale will price low worldwide to build global sales volume as rapidly as possible.  

A. price discrimination

B. experience curve pricing

C. price skimming

D. penetration pricing

E. economy pricing

122.Firms pursuing a(n) _____ strategy on an international scale will price low worldwide in attempting to build global sales volume as rapidly as possible, even if this means taking large losses initially.  

A. experience curve pricing

B. multipoint pricing

C. economy pricing

D. predatory pricing

E. premium pricing

123.Which of the following is a true of a firm pursuing an experience curve pricing strategy?  

A. Moving down the experience curve, the firm will be making substantial profits and have a cost advantage over its less-aggressive competitors.

B. Vigorous price wars need to be launched in a market in an attempt to gain market dominance.

C. Aggressive pricing in one market may elicit a response from rivals in another market.

D. By using profits from one market, competitors can be driven out from another market by considerably lowering prices in that market.

E. When competitors are numerous, consumers’ bargaining power is weaker and price is less important as a competitive weapon.

124.Which of the following pricing strategies can run afoul of antidumping regulations?  

A. Experience curve pricing

B. Premium pricing

C. Market-based pricing

D. Dynamic pricing

E. Price skimming

125.In the context of strategic pricing, _____ occurs whenever a firm sells a product for a price that is less than the cost of producing it.  

A. inflation

B. dumping

C. arbitrage

D. speculation

E. outsourcing

126.Which of the following is a consequence of the vague terminology used in most antidumping actions?  

A. A firm believes that in several years, it will be making substantial profits and have a cost advantage over its less-aggressive competitors.

B. Firms further down the experience curve will have a cost advantage vis-à-vis those further up the curve.

C. Pricing decisions around the world will need to be centrally monitored.

D. A firm’s ability to engage in price discrimination may also be challenged.

E. Antidumping regulations cannot be used to limit the prices a firm can charge in a given country.

127.The _____ industry is often thought of as one in which global standardization of the marketing mix is the norm.  

A. electronics

B. retail

C. pharmaceutical

D. financial services

E. heavy machinery

128.Which of the following has resulted in a dramatic shortening of product life cycles?  

A. Acceleration of the pace of technological change

B. Intensity of domestic competition

C. Affluence of customers

D. Increase in the number of educated consumers

E. Removal of trade barriers

129.Other things being equal, the rate of new-product development seems to be greater in countries where:  

A. more money is spent on marketing instead of applied research.

B. consumers demand for cheaper products since they are not affluent.

C. competition between firms is intense.

D. pioneering costs outweigh the disadvantages of being a second mover.

E. a large change in prices of a product only produces a small change in demand.

130.Which of the following factors creates a potential market for new products?  

A. Rising inflation

B. Affluent consumers

C. Lack of competition among firms

D. Firms suffering from first-mover disadvantages

E. Centralized research and development activity

 

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July 1, 2023
    

 

Instructions

Assignment 2: Style Sheets and Website Creation

For this assignment, you will create 2 external style sheets and a web page that describes a movie of your choice and write a 1–2 page summary report. You will experiment with linking the web page to the external style sheets and noting how the display of the page changes.

Tasks:

Use appropriate HTML tags and create 2 external style sheets and a web page using a text editor or an HTML editor.

Part I: Create 2 Style Sheets and a Web Page

  1. Using a text editor or an HTML editor (Adobe Dreamweaver), create the first external style sheet (name it "format1.css") and format it as follows:
    1. Assign the document background color white, document text color #000099, and document font family Arial, Helvetica, or Sans-serif.
    2. Create hyperlinks to make the background color gray (#CCCCCC).
    3. Configure the h1 selector to use the Times New Roman font with a red text color.
  2. Using a text editor or an HTML editor, create a second external style sheet (name it "format2.css") and format it as follows:
    1. Assign the document background color yellow and the text color green.
    2. Create hyperlinks that have a background color of white.
    3. Configure the h1 selector to use the Times New Roman font with a white background color and green text color.
  3. Using a text editor or an HTML editor, create a web page on your favorite movie that displays the movie name in an <h1> tag. In addition, include a description of the movie (in about a single paragraph) and a bulleted list of the main actors. Format the site as follows:
    1. Create the page that has a hyperlink to a website describing the movie.
    2. Create an e-mail link to yourself on the web page. This page should be associated with the "format1.css" file.
    3. Save the page as "moviecss1.html."
    4. Test your page in more than one browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.
    5. Modify the "moviecss1.html" page to link to the "format2.css" external style sheet instead of the "format1.css" file.
    6. Save the page as "moviecss2.html" and test it in a browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.

Notice how different the page looks!

Note: The web page should validate successfully using the W3C validator. The syntax should be error free and generate a website on multiple browsers.

Part II: Summary Report

Create a 1–2 page summary report that summarizes the changes made to the website for management. The summary report is typically created for management to present an overview of the changes that were made to the website in nontechnical terms.

Note: Your summary report should utilize at least three scholarly or professional sources (beyond your textbook). Your report should be written in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources (i.e., in APA format); and display accurate spelling, grammar, and punctuation.

Submission Details:

  • By the due date assigned, save your 2 external style sheets as M2_A2_LastName_FirstInitial_format1.css and M2_A2_LastName_FirstInitial_format2.css, your 2 web pages as M2_A2_LastName_FirstInitial_moviecss1.html and M2_A2_LastName_FirstInitial_moviecss2.html, and the summary report as M2_A2_LastName_FirstInitial.doc and submit them to the Submissions Area.

Assignment 2 Grading CriteriaMaximum PointsCreated the first external style sheet and formatted it as per the assignment instructions using text editor.24Created the second external style sheet and formatted it as per the assignment instructions using text editor.24Created a web page about a movie that displays the movie name as per the assignment instructions using a text editor or an HTML editor; validated the website using the W3C validator.24Submitted a summary report including the changes you made to the website for management.8Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation. Wrote all citations in APA format.20Total:100 

default image
July 1, 2023
    

 

Instructions

Assignment 2: Style Sheets and Website Creation

For this assignment, you will create 2 external style sheets and a web page that describes a movie of your choice and write a 1–2 page summary report. You will experiment with linking the web page to the external style sheets and noting how the display of the page changes.

Tasks:

Use appropriate HTML tags and create 2 external style sheets and a web page using a text editor or an HTML editor.

Part I: Create 2 Style Sheets and a Web Page

  1. Using a text editor or an HTML editor (Adobe Dreamweaver), create the first external style sheet (name it "format1.css") and format it as follows:
    1. Assign the document background color white, document text color #000099, and document font family Arial, Helvetica, or Sans-serif.
    2. Create hyperlinks to make the background color gray (#CCCCCC).
    3. Configure the h1 selector to use the Times New Roman font with a red text color.
  2. Using a text editor or an HTML editor, create a second external style sheet (name it "format2.css") and format it as follows:
    1. Assign the document background color yellow and the text color green.
    2. Create hyperlinks that have a background color of white.
    3. Configure the h1 selector to use the Times New Roman font with a white background color and green text color.
  3. Using a text editor or an HTML editor, create a web page on your favorite movie that displays the movie name in an <h1> tag. In addition, include a description of the movie (in about a single paragraph) and a bulleted list of the main actors. Format the site as follows:
    1. Create the page that has a hyperlink to a website describing the movie.
    2. Create an e-mail link to yourself on the web page. This page should be associated with the "format1.css" file.
    3. Save the page as "moviecss1.html."
    4. Test your page in more than one browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.
    5. Modify the "moviecss1.html" page to link to the "format2.css" external style sheet instead of the "format1.css" file.
    6. Save the page as "moviecss2.html" and test it in a browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.

Notice how different the page looks!

Note: The web page should validate successfully using the W3C validator. The syntax should be error free and generate a website on multiple browsers.

Part II: Summary Report

Create a 1–2 page summary report that summarizes the changes made to the website for management. The summary report is typically created for management to present an overview of the changes that were made to the website in nontechnical terms.

Note: Your summary report should utilize at least three scholarly or professional sources (beyond your textbook). Your report should be written in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources (i.e., in APA format); and display accurate spelling, grammar, and punctuation.

Submission Details:

  • By the due date assigned, save your 2 external style sheets as M2_A2_LastName_FirstInitial_format1.css and M2_A2_LastName_FirstInitial_format2.css, your 2 web pages as M2_A2_LastName_FirstInitial_moviecss1.html and M2_A2_LastName_FirstInitial_moviecss2.html, and the summary report as M2_A2_LastName_FirstInitial.doc and submit them to the Submissions Area.

Assignment 2 Grading CriteriaMaximum PointsCreated the first external style sheet and formatted it as per the assignment instructions using text editor.24Created the second external style sheet and formatted it as per the assignment instructions using text editor.24Created a web page about a movie that displays the movie name as per the assignment instructions using a text editor or an HTML editor; validated the website using the W3C validator.24Submitted a summary report including the changes you made to the website for management.8Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation. Wrote all citations in APA format.20Total:100 

default image
July 1, 2023
    

 

Instructions

Assignment 2: Style Sheets and Website Creation

For this assignment, you will create 2 external style sheets and a web page that describes a movie of your choice and write a 1–2 page summary report. You will experiment with linking the web page to the external style sheets and noting how the display of the page changes.

Tasks:

Use appropriate HTML tags and create 2 external style sheets and a web page using a text editor or an HTML editor.

Part I: Create 2 Style Sheets and a Web Page

  1. Using a text editor or an HTML editor (Adobe Dreamweaver), create the first external style sheet (name it "format1.css") and format it as follows:
    1. Assign the document background color white, document text color #000099, and document font family Arial, Helvetica, or Sans-serif.
    2. Create hyperlinks to make the background color gray (#CCCCCC).
    3. Configure the h1 selector to use the Times New Roman font with a red text color.
  2. Using a text editor or an HTML editor, create a second external style sheet (name it "format2.css") and format it as follows:
    1. Assign the document background color yellow and the text color green.
    2. Create hyperlinks that have a background color of white.
    3. Configure the h1 selector to use the Times New Roman font with a white background color and green text color.
  3. Using a text editor or an HTML editor, create a web page on your favorite movie that displays the movie name in an <h1> tag. In addition, include a description of the movie (in about a single paragraph) and a bulleted list of the main actors. Format the site as follows:
    1. Create the page that has a hyperlink to a website describing the movie.
    2. Create an e-mail link to yourself on the web page. This page should be associated with the "format1.css" file.
    3. Save the page as "moviecss1.html."
    4. Test your page in more than one browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.
    5. Modify the "moviecss1.html" page to link to the "format2.css" external style sheet instead of the "format1.css" file.
    6. Save the page as "moviecss2.html" and test it in a browser. During the test, ensure that all HTML tags work properly. If you identify HTML tags that do not appear or display properly on a web browser, then consider changing the HTML tags to a compatible alternative.

Notice how different the page looks!

Note: The web page should validate successfully using the W3C validator. The syntax should be error free and generate a website on multiple browsers.

Part II: Summary Report

Create a 1–2 page summary report that summarizes the changes made to the website for management. The summary report is typically created for management to present an overview of the changes that were made to the website in nontechnical terms.

Note: Your summary report should utilize at least three scholarly or professional sources (beyond your textbook). Your report should be written in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources (i.e., in APA format); and display accurate spelling, grammar, and punctuation.

Submission Details:

  • By the due date assigned, save your 2 external style sheets as M2_A2_LastName_FirstInitial_format1.css and M2_A2_LastName_FirstInitial_format2.css, your 2 web pages as M2_A2_LastName_FirstInitial_moviecss1.html and M2_A2_LastName_FirstInitial_moviecss2.html, and the summary report as M2_A2_LastName_FirstInitial.doc and submit them to the Submissions Area.

Assignment 2 Grading CriteriaMaximum PointsCreated the first external style sheet and formatted it as per the assignment instructions using text editor.24Created the second external style sheet and formatted it as per the assignment instructions using text editor.24Created a web page about a movie that displays the movie name as per the assignment instructions using a text editor or an HTML editor; validated the website using the W3C validator.24Submitted a summary report including the changes you made to the website for management.8Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation. Wrote all citations in APA format.20Total:100 

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