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Question 1 of 40
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2.5 Points
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Which of the following media is most appropriate if you want to encourage your audience to collaborate, interact, and create content?
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A. slides
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B. podcasts
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C. flipcharts
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D. video conferences
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Question 2 of 40
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2.5 Points
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Which of the following statements is most likely to be true regarding a competitive proposal?
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A. In a competitive proposal situation, your audience will not be considering any offers other than yours.
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B. A competitive proposal is the one you initiate without receiving any requests from the audience.
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C. While developing a competitive proposal, you will need to identify audience requirements as they will not be stated explicitly.
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D. While developing a competitive proposal, you should consider the benefits you provide compared to your competition.
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Question 3 of 40
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2.5 Points
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Which of the following statements is true about a cover message?
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A. It takes the form of a cover letter for an internal proposal.
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B. It does not need to provide an overview of the content.
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C. It provides the reader with an overview of the content.
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D. It allows readers to find the information that interests them.
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Question 4 of 40
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2.5 Points
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The best way to address feasibility is to __________.
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A. present realistic implementation plans
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B. highlight your qualifications
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C. demonstrate your expertise
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D. provide customer testimonials
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Question 5 of 40
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2.5 Points
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In the context of a proposal, which of the following terms refers to the items you are agreeing to provide to the audience?
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A. references
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B. appendices
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C. advantages
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D. deliverables
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Question 6 of 40
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2.5 Points
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Jane is preparing a proposal for an audience that has invited her to do so. This means that __________.
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A. it is an unsolicited proposal
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B. Jane will need to explain her experience and qualifications
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C. the direct organizational approach would be appropriate
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D. Jane’s audience is not aware that a problem or opportunity exists
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Question 7 of 40
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2.5 Points
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Anne is trying to get a sense of the overall structure of her slide presentation. She sketches headlines and ideas for the body of the slides on some Post-It notes, rearranging them as necessary. Anne is creating a(n. __________ for her presentation.
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A. storyboard
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B. template
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C. slide master
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D. animation
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Question 8 of 40
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2.5 Points
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You work in a small office of fewer than 20 employees that has no dedicated IT staff. As the resident technical expert you are called on to deal with computer issues and technology-related decisions. Lately this has been taking up more and more of your time and you feel that it is no longer an efficient arrangement. You want to suggest to your boss that your company should consider contracting with an IT company to oversee these needs. As you begin to write your proposal you think about its purpose. In this case, which of the following best articulates the need your proposal is addressing?
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A. the company’s need to effectively handle technology-related issues
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B. your need to shorten your working hours
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C. the company’s need to get employees trained for handling technical issues
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D. your boss’s need to ensure that you are able to get your work done early
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Question 9 of 40
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2.5 Points
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By considering the __________, you can identify the level of persuasion necessary as well as the appropriate form for a proposal.
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A. medium
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B. need
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C. context
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D. content
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Question 10 of 40
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2.5 Points
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You run a branch of a very technologically savvy real estate agency in a large city. The company employs a powerful database to enable realtors to pinpoint the properties that most accurately meet their clients’ specifications. Realtors currently consult the database with clients in the office to create a list of desirable properties to view. You think it would be even more effective and lead to quicker transactions if realtors could access the database outside of the office with their clients. After some research you find that the purchase of iPads for the realtors would make this possible. Writing a proposal to request this from the company owners would be an example of a(n. __________.
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A. solicited sales proposal
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B. competitive proposal
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C. internal proposal
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D. external proposal
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Question 11 of 40
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2.5 Points
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__________ come from the film industry and are used to help you see the big picture of a presentation before you get too involved with creating individual slides.
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A. animations
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B. storyboards
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C. slide decks
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D. message headlines
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Question 12 of 40
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2.5 Points
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Which of the following would be the best to include in an executive summary?
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A. Our program stimulates young minds while strengthening their bodies.
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B. Childhood obesity is a growing epidemic.
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C. Many people don’t realize just how important physical fitness is.
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D. Current guidelines say that children should get at least 60 minutes of exercise each day.
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Question 13 of 40
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2.5 Points
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“The proposed developer employed only certified programmers. Over the past five years they have redesigned more than 50 databases for local businesses. They will add innovative new functionalities to our system, while increasing the efficiency of our current system’s capabilities.” Which of the following options best improves the section of Dave’s text excerpted above?
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A. replacing “employed” in the first sentence with “used to employ”
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B. replacing “employed” in the first sentence with “employs”
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C. replacing “have redesigned” in the second sentence with “will redesign”
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D. replacing “will add” in the third sentence with “can add”
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Question 14 of 40
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2.5 Points
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Which of the following statements would be the best to use in a proposal?
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A. Our equipment does the job in half the time it takes for our competitor’s equipment.
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B. Our equipment did the job in half the time it took for our competitor’s equipment.
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C. Our equipment had done the job in half the time it had taken for our competitor’s equipment.
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D. Our equipment has done the job in half the time it has taken for our competitor’s equipment.
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Question 15 of 40
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2.5 Points
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Amanda wants to make a demonstration during her presentation which involves sharing some content with her audience that is not available in electronic form. In this situation, which of the following would be the most appropriate medium to use?
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A. podcasts
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B. videos
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C. props
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D. flipcharts
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Question 16 of 40
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2.5 Points
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Which of the following tasks would require a proposal?
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A. persuade your manager to approve your leave
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B. persuade a retailer to repair damage not covered under your warranty
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C. persuade your boss to approve a project
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D. persuade a retailer to provide you a discount
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Question 17 of 40
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2.5 Points
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Conducting research to develop your proposal __________.
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A. should not be considered during your analysis of content needs
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B. is never necessary in order to propose realistic costs
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C. must wait until the composing stage of the ACE process
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D. could be necessary to learn more about competitors submitting competitive proposals
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Question 18 of 40
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2.5 Points
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You work at a small local bookstore that is losing business to big chain stores as well as to online booksellers. In order to improve your business, you plan to propose a new story hour for children to your boss. What is the purpose of your proposal?
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A. conduct a social gathering for small children
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B. highlight the importance of reading to the whole community
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C. teach children some effective reading techniques
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D. bring more potential customers into the store
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Question 19 of 40
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2.5 Points
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After reading the __________ of your proposal, your audience should understand your main ideas without having to read the entire proposal.
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A. analysis
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B. introduction
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C. overview
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D. requirements
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Question 20 of 40
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2.5 Points
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Brendan’s boss asks him to respond to a request for proposal (RFP.. Right away Brendan knows that __________.
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A. the proposal is noncompetitive
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B. his audience will not be considering any offers except his
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C. the indirect approach is preferred since he will need to prepare his audience for his idea
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D. the important criteria for the proposal will be provided to him
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Question 21 of 40
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2.5 Points
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When creating the title page for a report, one should include all of the following EXCEPT __________.
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A. the title of the report
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B. the purpose of the report
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C. the author of the report
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D. the submission date of the report
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Question 22 of 40
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2.5 Points
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Which of the following sections of a formal report contains detailed discussion that is always organized with headings?
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A. the executive summary of the report
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B. the body of the report
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C. the glossary of the report
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D. the bibliography of the report
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Question 23 of 40
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2.5 Points
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Which of the following reports is designed to inform others quickly about the work you have done and to provide documentation for future use?
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A. feasibility report
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B. progress report
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C. evaluation report
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D. formal report
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Question 24 of 40
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2.5 Points
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The introduction to a report __________.
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A. typically includes the headings and the corresponding page numbers
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B. should be written with the assumption that the reader has already read the executive summary
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C. typically explains the problem or issue that motivated the report
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D. should avoid mentioning the conclusions of the report
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Question 25 of 40
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2.5 Points
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__________ arrange data in columns and rows, allowing you to read down or across to see different relationships.
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A. Tables
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B. Histograms
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C. Line graphs
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D. Bar charts
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Question 26 of 40
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2.5 Points
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You are just back from Amsterdam where you had gone to attend a business conference. Your manager asks you to send him a report which documents your activities and indicates what you accomplished or learned during the conference. Your manager wants you to prepare a __________.
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A. progress report
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B. feasibility report
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C. trip report
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D. recommendation report
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Question 27 of 40
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2.5 Points
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Anya’s report is 60 pages long. She is including an executive summary that is twelve pages long. This is __________.
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A. too long; for a report of this size an executive summary should only be about six pages
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B. too long; an executive summary should always be a maximum of five pages
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C. too short; an executive summary should always be a minimum of 20 pages
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D. the proper length for an executive summary in a report of this size
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Question 28 of 40
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2.5 Points
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PowerPoint report decks __________.
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A. are designed to be read as well as presented
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B. cannot be printed out for participants at a meeting
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C. require the presence of a presenter
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D. contain slides that are less detailed than those in traditional presentations
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Question 29 of 40
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2.5 Points
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John, a sales executive, has written a trip report about his recent trip to Germany where he met with some current and potential clients. Which of the following does NOT describe a communication purpose of this trip report?
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A. planning resources for the potential new business
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B. reviewing and evaluating follow-up plans for trip activities
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C. serving as a checklist with which to measure progress on new business opportunities
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D. analyzing whether new business plans can be implemented
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Question 30 of 40
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2.5 Points
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Which of the following elements of a report contains information that would interrupt the flow of the report but that readers may find useful?
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A. executive summary
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B. table of contents
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C. glossary
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D. appendix
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Question 31 of 40
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2.5 Points
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A(n. __________ is a mini-version of a report designed to communicate its most important ideas to an audience of decision makers.
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A. glossary
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B. reference list
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C. table of contents
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D. executive summary
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Question 32 of 40
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2.5 Points
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If you want to represent the percentage of respondents in a survey who preferred your product to products from four of your competitors, the best graph to use would be a __________.
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A. pie chart
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B. line chart
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C. histogram
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D. scatter plot
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Question 33 of 40
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2.5 Points
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A new employee is given the responsibility of keeping the minutes for her work team’s meetings. What advice will you give her?
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A. Devote most of the space in your minutes to summarize the discussion at the meeting.
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B. Minutes should not be action-oriented because their main purpose is to record the flow of the discussion.
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C. Record specific decisions resulting from the meeting.
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D. A table is an ineffective format for recording meeting minutes.
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Question 34 of 40
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2.5 Points
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To make the table of contents easy to read, many writers connect the headings to the page numbers using __________.
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A. footers
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B. headers
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C. dot leaders
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D. trackers
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Question 35 of 40
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2.5 Points
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If you were preparing a report for readers who are not native English speakers, which of the following would be best to include?
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A. Signage installation is regulated, so we must obtain a permit.
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B. We will need to get a permit before we can put up a sign.
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C. Local regulations forbid the installation of signage without prior approval.
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D. In order to mount our signs as planned, we will need to get authorization in advance.
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Question 36 of 40
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2.5 Points
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While drawing a graph, you plot the independent variable on the x-axis and the dependent variable on the y-axis. Then you add a trend line and start plotting the variables. Which of the following types of graphs are you creating?
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A. paired bar chart
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B. scatter plot
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C. histogram
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D. pie chart
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Question 37 of 40
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2.5 Points
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Evan is preparing a memo report recommending that his company should contract with a particular event planner for an upcoming corporate function. He includes all the pertinent information regarding costs, services provided, and why this choice would better serve the company’s needs. He also has some additional documentation which he’d like to add, including descriptions of prior events this agency has planned, photographs of venues, menus, etc. Evan should include this information __________.
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A. in the body of the report
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B. as attachments to the report
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C. in the executive summary
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D. as part of the reference list
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Question 38 of 40
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2.5 Points
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A paired bar chart is also known as a __________.
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A. line chart
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B. stacked column chart
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C. histogram
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D. tornado chart
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Question 39 of 40
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2.5 Points
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Which of the following is recommended for effectively designing a slide deck?
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A. Use background graphics for the slides.
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B. Size your title box to accommodate only one-line headlines.
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C. Leave space for “road signs” on the upper-left or upper-right corners of your slides.
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D. Do not include a copyright marking in the slides
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Question 40 of 40
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2.5 Points
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The core principles of Edward Tufte, a noted information designer, advocate all of the following EXCEPT __________.
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A. eliminating all distractions that do not help the audience understand the data
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B. eliminating anything in graphs that exists only for decoration
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C. eliminating or minimizing all unnecessary gridlines in tables
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D. eliminating data markers that identify specific data points in line graphs
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