41. (p. 312) Which of the following explains why most of the companies with Indian operations are saying that they are not leaving, but planning on expanding their Indian operations?
A. Government machinery is one of the most efficient in the world.
B. Living standards for expatriates are comparable to the world’s best.
C. Qualified labor is cheap, and the market potential is massive.
D. Proximity to China makes sourcing of parts easier.
E. Paying bribes simplifies otherwise complex procedural hurdles.
42. (p. 313) Which of the following is NOT one of the Four Asian Tigers?
A. Hong Kong
B. Thailand
C. South Korea
D. Singapore
E. Taiwan
43. (p. 313) The most rapidly growing economies in the Asian region during the 1980s and 1990s were sometimes referred to as the Four Asian Tigers or the Four ____.
A. Lions
B. Elephants
C. Dragons
D. Horses
E. Swans
44. (p. 313) The Four Asian Tigers were the first countries in Asia, after ____, to move from a status of developing countries to newly industrialized countries.
A. Bhutan
B. Japan
C. India
D. Indonesia
E. Kuwait
45. (p. 314) C. K. Prahalad and associates introduced the concept of a global market, not necessarily defined by national borders but rather by the pockets of poverty across countries, and consisting of 4 billion people across the globe with annual incomes of less than $1,200. These consumers, concentrated in the LDCs and LLDCs, are referred to as _____ markets.
A. subsistence
B. third-world
C. underdeveloped
D. bottom-of-the-pyramid
E. peripheral
C. K. Prahalad and his associates introduced a new concept into the discussion of developing countries and markets— bottom-of-the-pyramid markets (BOPMs) —consisting of the 4 billion people across the globe with annual incomes of less than $1,200. These markets are not necessarily defined by national borders but rather by the pockets of poverty across countries. These 4 billion consumers are, of course, concentrated in the LDCs and LLDCs, as defined in the aforementioned U.N. classification scheme, particularly in South Asia and sub-Sahara Africa.
46. (p. 314) According to C. K. Prahalad, which of the following represents the misconception that leads international markets to ignore the bottom-of-the-pyramid markets?
A. Most products will not be appropriate for BOPMs.
B. Most BOPMs are geographically isolated and thus difficult to access.
C. Protective policies make BOPMs difficult to penetrate.
D. Exchange-rate fluctuations make BOPMs very volatile.
E. Language and cultural barriers make BOPMs unattractive and sometimes hostile.
47. (p. 314) C. K. Prahalad and his associates introduced a new concept into the discussion of developing countries and markets— bottom-of-the-pyramid markets (BOPMs) 23 —consisting of the 4 billion people across the globe with annual incomes of less than ____.
A. $400
B. $1,200
C. $2500
D. $3700
E. $4200
C. K. Prahalad and his associates introduced a new concept into the discussion of developing countries and markets— bottom-of-the-pyramid markets (BOPMs) 23 —consisting of the 4 billion people across the globe with annual incomes of less than $1,200.
48. (p. 314) According to C. K. Prahalad, consumers in the bottom-of-the-pyramid markets have been relatively ignored by international marketers because of misconceptions about their:
A. willingness to buy international products.
B. buying habits.
C. expectations from the product.
D. lack of resources.
E. traditions and culture.
49. (p. 315) According to the text, which of the following is perhaps the best way to stimulate economic development and growth from within developing countries?
A. Improving literacy rates
B. Stabilizing the currency exchange rates
C. Providing free medical services to poor people
D. Reducing inflation levels
E. Encouraging entrepreneurial activities
50. (p. 315) Grameen Bank is a private commercial enterprise in ____.
A. Bangladesh
B. China
C. Japan
D. Sri Lanka
E. South Korea
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