Question : 21) For a firm in monopolistic competition, selling costs A) : 1241294

 

21) For a firm in monopolistic competition, selling costs

A) increase costs and reduce profits.

B) always increase demand.

C) can change the quantity produced and lower the average total cost.

D) can lower total cost.

E) have no effect on the quantity sold.

 

22) If advertising increases the numbers of firms in an industry, each firm’s demand

A) increases.

B) does not change.

C) decreases.

D) might increase or decrease depending on whether the new firms produce exactly the same product or a product that is slightly differentiated.

E) None of the above answers is correct.

23) One reason a company advertises is to

A) signal consumers that its product is high quality.

B) lower its total cost.

C) produce more efficiently.

D) lower its variable costs.

E) lower its fixed costs.

 

24) The efficiency of monopolistic competition

A) is as clear-cut as the efficiency of perfect competition.

B) depends on whether the gain from extra product variety offsets the selling costs and the extra cost that arises from excess capacity.

C) comes from its excess capacity.

D) is eliminated in the long run.

E) is equal to that of monopoly.

17.4   Chapter Figures

 

 

The figure above illustrates a firm’s demand and marginal revenue curves and its cost curves.

 

1) If the firm in the figure above attempted to minimize its average total cost by producing 100 pairs of Tommy jeans per day at an average total cost of $20 per pair and it sold those jeans for $80 per pair, the firm would ________.

A) make zero economic profit

B) make a larger economic profit than a firm that produced 125 jeans because the ATC of producing 125 jeans is higher than the ATC of producing 100 jeans

C) incur an economic loss

D) make a smaller economic profit than a firm that produced 125 jeans

E) achieve an efficient use of resources

2) To maximize its profit, the firm in the figure above will produce ________ jeans and set a price of ________ per pair of jeans.

A) 150; between $50 and $25

B) 125; $25

C) 125; $50

D) 125; $75

E) None of the above answers is correct.

 

3) When the firm in the figure above maximizes its profit, it makes an economic profit of

A) $3,125.

B) $6,250.

C) $9,375.

D) $5,625.

E) None of the above answers is correct because the firm incurs an economic loss.

 

4) The darkened area in the figure above is the

A) deadweight loss.

B) firm’s economic profit.

C) consumer surplus.

D) firm’s total cost.

E) firm’s total revenue.

 

The figure above shows a firm’s demand and marginal revenue curves and its cost curves.

 

5) As long as the firm illustrated above remains open, it will set a price of ________ per month and it will ________.

A) $50; make an economic profit

B) $50; incur an economic loss

C) $40; make an economic profit

D) $40; incur an economic loss

E) less than $20; incur an economic loss

 

6) The firm illustrated above is

A) making an economic profit of $400,000 per month.

B) making an economic profit of $2,000,000 per month.

C) making an economic profit of $1,600,000 per month.

D) incurring an economic loss of $400,000 per month.

E) incurring an economic loss of $1,600,000 per month.

7) The darkened area in the figure above is the

A) deadweight loss.

B) firm’s economic loss.

C) consumer surplus.

D) firm’s total cost.

E) firm’s total revenue.

 

8) If all firms in the industry have similar demand, marginal revenue, and cost curves as the firm in the figure above, in the long run

A) nothing changes.

B) some firms exit the industry, and the economic losses of the remaining firms decrease.

C) some firms exit the industry, and the economic profits of the remaining firms increase.

D) new firms enter the industry, and the economic losses of the original firms decrease.

E) new firms enter the industry, and the economic profits of the original firms increase.

 

 

 

 

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