Question :
61. (p. 137) Many international marketing companies address the Internet language problem by: A. using : 1242231
61. (p. 137) Many international marketing companies address the Internet language problem by:
A. using only English on their Web sites.
B. using language translation software whenever possible.
C. having country-specific Web sites.
D. using foreign language blocking software to screen international communications.
E. using America OnLine global Internet portal services.
62. (p. 138) Gerard is heading his sales team for negotiations with their Arab partners. He was educated about the communication preferences well in advance by his PR person. Which of the following could be the most common mistake that he might have committed otherwise?
A. Haste and impatience
B. Dressing like an Arab national
C. Using the first name to address an individual
D. Interacting with members who are lower in organizational status
E. Speaking in English
63. (p. 139) Time is viewed differently around the world. For example, in Spain “those who rush arrive first at the grave” is a description of feelings toward time. In which country would we expect to hear the description of time as being “time is money”?
A. France
B. Japan
C. Hong Kong
D. England
E. United States
64. (p. 139) In the United States, Switzerland, Germany, and Norway one thing at a time receives attention with respect to time. This would be called:
A. P-time–polychronic time.
B. B-time–bimodal time.
C. D-time–dual time.
D. M-time-monochronic time.
E. S-time-sequence time.
65. (p. 139) As Luci Chen sits in her office in Shanghai she is looking at her daily appointment calendar. Even though she has many appointments, she knows that she will spend quality time with each person. After all, being involved with people and being sensitive to relationships is just as important (if not more important) than sticking to a schedule. Ms. Chen could be characterized following which of the following time models?
A. P-time–polychronic time.
B. B-time–bimodal time.
C. D-time–dual time.
D. M-time-monochronic time.
E. S-time-sequence time.
66. (p. 139) Ramon Garcia is excited about his first visit to the United States. As a representative of a Mexican vegetable producer, Ramon knows that he will have to forget “Mexican time” and be aware of “American time.” As he shifts to “American time,” which of the following time models will Mr. Garcia need to understand and follow if he is to be successful during his stay in America?
A. P-time–polychronic time.
B. B-time–bimodal time.
C. D-time–dual time.
D. M-time-monochronic time.
E. S-time-sequence time.
67. (p. 140) Even though speed is relative in a cultural context, we would expect workers from which of the following countries to be so obsessed with speed (walking, accomplishing tasks, and accuracy of time pieces) that this country ranks number one in the world?
A. Switzerland
B. Japan
C. Germany
D. Brazil
E. United States
68. (p. 140) As Mark Hall examines markets for his company’s new digital watch product, he has reservations about market potential in some countries. He knows that countries that are addicted to speed with respect to time would make better markets than those that are not. According to rankings of speed (with respect to time) appreciation, which of the following markets would most likely be a good one for Mr. Hall to pursue first with his company’s new product?
A. China
B. Mexico
C. Germany
D. Canada
E. Indonesia
69. (p. 140) The basic elements of an international business negotiation include all of the following EXCEPT:
A. price and terms.
B. services.
C. product.
D. politics.
E. friendship between vendor and customers.
70. (p. 140) Which of the following increases the possibility of misinterpretation of others’ motives in a negotiation scenario?
A. Using one’s self-reference criteria as the basis for assessment
B. Insufficient probing about unclear and ambiguous areas
C. Lack of documentation of the negotiation process
D. Involvement of a neutral third-party mediator
E. Lack of proficiency in the other’s language
