ontinue to research the industry and the three major international competitors you selected in the Week 3 activity. Focus on the companies’ experiences in global expansion related to destination countries’ political and economic environments and the companies’ ability to adapt to local cultures.

Scenario

Imagine that you work as a senior manager in a company that operates within the same industry you have researched. In your management role, prepare a presentation for the company’s board of directors to help them decide about the best destination countries for global expansion.

Instructions

Assume the role of a strategic global manager and prepare a 4-5 slide PowerPoint presentation. (Note: Include title and sources slides in addition to this number.)

A suggested heading for each slide is provided in bold type. You may change these as needed if you have five slides or want to emphasize a particular aspect of your findings on that topic.

Why Go Global? Explain why your company should expand globally. Convince the board of directors that global expansion will pay off for the company, using examples of the benefits the company will receive. Rely on your course reading and research into actual companies within the industry.

Where To Go Global? Political and Economic Concerns. Explain the political and economic issues a company should prepare for when expanding to a foreign country based on past experiences of countries in the industry.

Research past and current company experience in different countries in the industry you selected to discover examples of companies meeting political and economic challenges in the countries.

Describe barriers faced by each company as they operate in different economic and political systems.

Where To Go Global? Cultural Considerations. Evaluate how the cultural characteristics of a destination country will affect the business activities of a company that may be located there.

Recommendations. Recommend two preferred destination countries and two undesirable destination countries based on their political, economic, and cultural characteristics. It may be best to divide this into two slides, one for preferred countries and one for undesirable countries.

Sources List. Use at least three sources to support your writing. Choose sources that are credible, relevant, and appropriate. Cite each source listed on your source page at least one time within your assignment. For help with research, writing, and citation, access the library or review library guides. List your sources on a separate slide.

For each slide in your presentation, use the slide for bulleted main points and provide more thorough explanations in the speaker notes area. Include citations for your references as needed in both areas.

This course requires the use of Strayer Writing Standards. Pay special attention to the SWS PowerPoint/Slideshow Checklist. The library is your home for SWS assistance, including citations and formatting. Please refer to the Library site for all support. Check with your professor for any additional instructions.