Question : 61. (p. 433) Companies with marketing facilities or contacts in different countries with : 1242124

61. (p. 433) Companies with marketing facilities or contacts in different countries with excess marketing capacity or a desire for a broader product line sometimes take on additional product lines for international distribution. The formal name for this type of marketing is: 
A. skimming.
B. backhauling.
C. complementary marketing.
D. export marketing.
E. demand shifting.

62. (p. 433) A(n) _____ is an individual agent middleman or an agent middleman firm providing a selling service for manufacturers that normally covers only one or two markets and operates on straight commission basis. 
A. complementary marketer
B. export management company
C. Webb-Pomerene export association
D. global retailer
E. manufacturer’s export agent

63. (p. 434) A(n) _____ does not serve as the producer’s export department but has a short-term relationship, covers only one or two markets, and operates on a straight commission basis and they do business in their own names rather than in the name of the client. 
A. manufacturers’ retail store
B. trading company
C. global retailer
D. manufacturer’s export agent
E. complementary marketer

64. (p. 434) The Webb-Pomerene Act of 1918 made it possible for American business firms to join forces in export activities without being subject to which of the following acts? 
A. The Sherman Antitrust Act
B. The Federal Communications Act
C. The Federal Trade Commission Act
D. The Federal Food, Drug, and Cosmetic Act
E. The Robinson-Patman act

65. (p. 434) A(n) _____ is a sales corporation set up in a foreign country or U.S. possession that can obtain a corporate tax exemption on a portion of the earnings generated by the sale or lease of export property. 
A. Webb-Pomerene export association
B. trading company
C. export management company
D. export agency
E. foreign sales corporation

66. (p. 434) Which of the following is NOT a type of domestic middlemen? 
A. Manufacturers’ Retail Stores
B. Trading Companies
C. Foreign distributors
D. Complementary Marketers
E. Export Management Companies

67. (p. 434) The WTO in 2003 ruled _____ to be in violation of international trade rules, thus starting a major trade dispute with the European Union that still simmers and occasionally sizzles. 
A. foreign sales corporation
B. direct marketing partnerships
C. trading companies
D. export promotion company
E. Webb-Pomerene export associations

68. (p. 434) The _____ allowed American business firms to join forces in export activities without being subject to the Sherman Antitrust Act. 
A. Export Trading Company Act
B. Roebuck-Guillaume Act of 1936
C. Webb-Pomerene Act of 1918
D. North American Free Trade Agreement
E. Sarbanes-Oxley Act

69. (p. 435) A variety of factors affect choice of channels in a foreign market. All of the following points should be addressed prior to the selection process EXCEPT: 
A. identify specific target markets within and across countries.
B. specify marketing goals in terms of volume, market share, and profit margin requirements.
C. specify financial and personnel commitments to the development of international distribution.
D. identify control, length of channels, terms of sale, and channel relationships.
E. identify decision-making processes and languages of prospective middlemen.

70. (p. 435) According to the text, distribution channels vary depending on which of the following? 
A. Distance from manufacturer
B. Language and dialect spoken in the target market
C. Available distribution intermediaries
D. The literacy levels in the target market
E. Per capita income in the target market