Question : 61) Lee Tremblay an account executive at the ad agency : 1283780

 

 

61) Lee Tremblay is an account executive at the ad agency Rowland Clarkson. He organizes an after-action review for a recent advertising campaign that the agency worked on. Which of the following is the most likely objective of the review?

A) scheduling the production of the advertising campaign

B) assigning resources for the advertising campaign

C) addressing the billing and other accounting aspects for the advertising campaign

D) assessing the advertising campaign to determine learnings and achievements for the agency

 

62) A ________ is a website in which users add and edit articles about specific topics and discuss the contents of each article with other editors.

A) blog

B) wiki

C) portal

D) mashup

 

63) ________ is a mentoring strategy in which a new employee works side-by-side for a few weeks or months with one who is leaving, allowing the veteran to impart knowledge in the context of the actual work.

A) Shadowing

B) Frontal instruction

C) Delegation

D) Direct instruction

 

64) Kate Anderson is taking over from Barry Brown as the regional sales manager for Florida state at 99, a large chain of retail stores in Florida. She is assigned to work side-by-side with Barry until he retires and learn about the procurement processes, supplier preferences, etc. through observation. Which of the following mentoring techniques is employed in this case?

A) catalyzing

B) internship

C) shadowing

D) direct instruction

65) ________ refers to a meeting of people in the same field, or who contribute to the same business process and share tips for best practices in accomplishing a goal.

A) Shadowing session

B) Best practice session

C) Adversarial review

D) After-action review

 

66) A collection of online tools that organizes and collects a variety of activities for a team, such as team calendars, documents multimedia repositories and discussion boards, is known as a ________.

A) team workspace

B) dashboard

C) community of practice

D) blog

 

67) Which of the following is an accurate definition of wikis?

A) interactive systems which help people communicate through web conferencing

B) mentoring strategies in which new employees work side-by-side for weeks with an incumbent employee

C) websites in which users add and edit articles about specific topics and discuss contents of articles

D) discussion forums which help improve coordination between teams in an organization

68) A majority of retail companies in Arizona are increasingly using a certain strategy to capture tacit knowledge which is helping them to successfully handle knowledge management. Which of the following processes would help such users add and edit articles about specific topics and discuss the contents of each article with other editors?

A) wikis

B) portals

C) blogs

D) dashboards

 

69) The ________ is an organization’s private web space that is password-protected and accessible only to authorized individuals through the organization’s portal.

A) intranet

B) marketing website

C) World Wide Web

D) local area network

 

70) Halcyon is an information technology firm that uses its own private web space to organize and distribute employee forms and announcements. It has recently begun using the same web space to manage its knowledge-related initiatives as well. The private web space discussed in this case is an example of a(n) ________.

A) intranet

B) public blog

C) local area network

D) mashup

 

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