Question :
51) A marketing survey polls customers as they enter a : 1283608
51) A marketing survey polls customers as they enter a store to ask their opinion about their products and the store’s e-commerce website. Which of the following is a drawback of the data collected through this poll?
A) It is not authentic.
B) It is incomplete.
C) It is not a valid method of soliciting customer feedback.
D) It is an unscientific method of collecting data.
52) ________ adds considerable value to information, particularly as a means to avoid bias or spin.
A) Timeliness
B) Accuracy
C) Relevance
D) Completeness
53) Which of the following is NOT one of the four critical components of an information system?
A) technology
B) strategy
C) processes
D) data
54) In an organization that is open to ideas from all employees, ________.
A) it becomes tougher to implement new information systems
B) user-generated content is more easily accepted
C) information systems are more likely to succeed
D) innovative concepts for information systems can come from every level
55) The information technology team works closely with ________.
A) the customers or clients
B) the staff in other functional areas of the organization
C) senior managers of the organization
D) contributors from outside the organization
56) The customer reviews posted for various products in Amazon.com is an example of ________.
A) business data
B) collective intelligence
C) user-generated content
D) collaborative information
57) Most of the information in Wikipedia is ________.
A) collaborative information
B) collective intelligence
C) creative commons
D) user-generated content
58) Which of the following statements is not true about user-generated content?
A) It is people and technology driven, and does not require processes and data.
B) It is an important ingredient in what has come to be known as Web 2.0.
C) It makes up most of the information in systems such as eBay, Craigslist, and many others.
D) It is often produced by non-professionals without the expectation of profit or remuneration.
59) Which of the following is true about information and communications technology?
A) Increasingly, wireless transmission is favored because of its speed and flexibility although extra costs are incurred.
B) Information and communications technology is a separate category, and does not come under the IT component.
C) The term information and communications technology is often used more broadly to refer to information systems.
D) The main role of the telecommunications component involves moving electronic signals from one place to another, and properly routing traffic.
60) Which of the following is true of information technology?
A) Information technology is comprised of hardware, software, and information technology professionals.
B) Anything capable of collecting, processing, storing, or displaying electronic data is potentially
part of an information system.
C) Telecommunications and networks are not a part of the IT component.
D) The Internet and the World Wide Web reduced software creativity.
