Question 1 5 / 5 points

If you are nervous about making eye contact, strategies to use include:

Question options:

looking just above the heads of people in the audience.

locating a friendly face or two and then gradually expanding to other audience members.

staring at one person who smiles at you.

Both a and b

Question 2 5 / 5 points

When posting to a social network that might be viewed by potential employers:

Question options:

include as much personal information as possible.

write in an edgy, breezy style.

use discretion.

exaggerate and embellish your qualifications.

Question 3 5 / 5 points

When choosing sources to support your proposal:

Question options:

cite all sources of common knowledge.

limit your sources to major background studies.

ignore the most recent studies.

do not acknowledge sources with a point of view different from your own.

Question 4 5 / 5 points

Extemporaneous delivery style is:

Question options:

the style most suited for very formal speeches to large, unfamiliar audiences.

effective for moderately complex topics.

the best style to use when time limits are strict.

not the best style for a presentation with visual elements.

Question 5 5 / 5 points

To prepare for a webinar or other distance presentation:

Question options:

prepare the slides well in advance.

add audio (narration) if you post slides for later viewing.

test the slides on the webinar site.

All of the above.

Question 6 5 / 5 points

An effective proposal:

Question options:

demonstrates a clear understanding of the audience’s needs.

identifies benefits of solving the problem.

offers a realistic solution.

All of the above.

Question 7 5 / 5 points

Website privacy statements:

Question options:

should be difficult to find on the site.

are most authoritative when written in legalese.

explain what rights readers have.

do not explain how a reader’s information will be used.

Question 8 5 / 5 points

Which of the following statements is INVALID?

Question options:

Whether solicited or unsolicited, all research proposals are formal.

Informal internal proposals often take the form of an email or a memo.

Emphasize key points in your proposal with relevant visuals.

Proposals have one primary purpose: to convince your audience to agree to your plan.

Question 9 5 / 5 points

When presenting visuals:

Question options:

turn your back on the audience and look at the visuals on the screen.

avoid displaying them until you are ready to discuss them.

leave the equipment on even when you are not using it.

discuss them generally, without pointing to important elements.

Question 10 5 / 5 points

Besides being clear, the proposal plan must be:

Question options:

realistic.

inexpensive.

overly optimistic.

creative.

Question 11 5 / 5 points

Which of the following is NOT true?

Question options:

A storyboard provides a map of a website.

To emphasize text on a web page, use underlining.

Simple web pages can be created with word-processing programs.

Readers expect a balance of text and visuals on a web page.

Question 12 5 / 5 points

Internal corporate blogs:

Question options:

generally waste employee time.

are not useful for training.

support employee knowledge sharing.

are used as a replacement for face-to-face meetings.

Question 13 5 / 5 points

When writing the proposal:

Question options:

adopt a confident tone.

choose the most simplistic language possible.

use active verbs.

Both a and c

Question 14 5 / 5 points

When writing for a web page, you should:

Question options:

catch the reader’s attention in the first two paragraphs.

use vague words.

write in lengthy, complicated sentences.

avoid a neutral tone.

Question 15 5 / 5 points

To address the needs of a global audience, your web pages should:

Question options:

be written in clear, simple English.

not include cultural references and humor.

avoid images and colors that are offensive to specific cultures.

All of the above.

Question 16 5 / 5 points

If you locate a copyrighted visual on the web that you want to use on your own page, you should NOT:

Question options:

seek a copyright-free alternative.

obtain written permission to use the visual.

use it without obtaining permission.

Neither a nor b

Question 17 5 / 5 points

Research (grant) proposals:

Question options:

are always unsolicited.

request approval to conduct a study.

always are written for nontechnical audiences.

rarely include a request for funding.

Question 18 5 / 5 points

Readers expect web pages to:

Question options:

have very little, if any, white space.

be easy to enter, navigate, and exit.

be dominated by numerous visuals.

include lots of special effects.

Question 19 5 / 5 points

Social networks are used by:

Question options:

companies.

nonprofit organizations.

individuals.

All of the above.

Question 20 5 / 5 points

To create readable and understandable visuals:

Question options:

use the brightest color for what is least important.

use lengthy, complicated sentences.

choose a serif typeface.

avoid labeling diagrams and illustrations.

a