This individual project requires you to develop a proposal for a business research project. Your
proposal should identify a significant problem or opportunity facing businesses today and
outline a plan for researching it.
Table of Contents:
1.Research Design: develop the overall strategy or plan that you choose to integrate the
different components of the study in coherent and logical way, thereby, ensuring you will
effectively address the research problem. Research design must outline how the study will be
conducted to effectively address the research problem, research question and hypothesis. It
encompasses various components such as the research methodology, data collection
methods, sampling techniques, and data analysis procedures. The specific research design
chose depends on the nature of the research question, the available resources, and the
objectives of the study (e.g., experimental design, descriptive design, longitudinal design,
cross-sectional design, mixed-methods design, etc.).
· Participants or sample: clearly define and justify the participants involved in your
study, such as demographic information, inclusion and exclusion criteria, and the
sampling method used (e.g., random sampling, convenience sampling, etc.).
Sample size determination and justification may also be included.
· Methods: explain and justify the approach and the type of methodology you will
employ for the research proposal (e.g., qualitative, quantitative, or mixed methods),
as well as primary and secondary research.
· Data collection methods: clearly outline how data will be collected. It may include
details about surveys, interviews, observations, experiments, questionnaires, etc.
You should describe the instruments or tools used for data collection and explain
their validity and reliability.
· Ethical considerations: explain any ethical considerations or possible ethical
conflicts such as personal bias, assumptions and influences that will impact your
research study. This part may include ethical approvals, data protection (GDPR),
informed consent, confidentiality, privacy, protection of participant’s rights, and
artificial intelligence tools.
6.Expected outcomes & conclusions: explain the anticipated results or findings that you
predict will emerge from the study. These outcomes are based on the research questions,
objectives, and hypothesis outlined in the proposal. Expected outcomes can include specific
statistical findings, trends, patterns, or insights gained from the data analysis. As per the
conclusion, summarize the key points discussed in the proposal and highlight the potential
significance of the proposed study. It may reiterate the research questions, objectives, and
hypothesis, as well as briefly outline the methodology to be employed. Additionally, the
conclusion may emphasize the expected outcomes, potential implications of the research
findings as well as suggestions for future research.
7.Appendix – Reflective Analysis: Reflect on your learning experience throughout the
course. Discuss how in-class activities helped you develop research skills and critical thinking
abilities (250-300 words). Briefly connect your learning to the research project and your future
career aspirations.
Formalities:
· Wordcount: 1.700-2.300 words
· Font: Arial 11 pts.
· Text alignment: Justified.
· The in-text References and the Bibliography must be in Harvard’s citation style.
